Advertiser Solutions
Finally, a platform built for advertisers.
Teracent’s Intelligent Display Platform rises to the challenges of today’s display advertising. With the increase in online targeting options it is no longer acceptable to rotate the same 5 flash ads. Unlike existing and outdated platforms, Teracent maximizes the impact of every impression by seamlessly optimizing performance across user and page data from all available sources (online & offline).
Teracent deploys an unlimited number of ad creative combinations (using your catalogs, databases, images, and messages) through a single ad unit. Then, sophisticated machine learning algorithms instantly select the optimal creative elements for each ad impression – based upon a real-time analysis of which items will convert from impressions into sales.
With Intelligent Display Advertising, online advertisers can:
- Dynamically optimize ad unit and content without limitations.
- Deploy “Rich Media” functionality without high development costs or exorbitant CPM’s
- Test ad content in real-time and make changes immediately
- Evaluate ad effectiveness through specific and customizable KPIs
- Track performance and see the learning engine maximize ROI in real-time
