News + Press
For older posts, visit the ARCHIVE page.
News
Google Unleashes Marketing Dollars On Display
September 9, 2010 – AdExchanger.com
Display Advertising: “WATCH THIS SPACE”
September 9, 2010 – The Official Google Blog
Ad Exchanges: Disrupting the Digital Agency
Jul 20, 2010 – ClickZ
Google Spills Display Beans At Barbecue
July 1, 2010 – Adotas
Display advertising: towards creativity without limits
March 24, 2010 – The Official Google Blog
Google: Dynamic Data And Social Features Can Save Display Ads
March 18, 2010 – Media Post
The Future of Display Advertising
March 15, 2010 – The Official Google Blog
Google’s Display-Ad Sales Should Top $1 Billion
February 8, 2010 – Business Week
Google Adds Display-Ad Targeting Tech to Its Bag of Tricks
November 24, 2009 – e-commerce Times
Google Taps Teracent for Real Time, Customizable Ads
November 24, 2009 – MarketingVox
What’s Behind Google’s Teracent Buy
November 24, 2009 – Forbes
Google Buys Ad Start-Up Teracent
November 23, 2009 – Information Week
Google Buys Teracent to Boost Display Ad Push
November 23, 2009 – BusinessWeek
Options for optimizing your creative on the fly
November 9, 2009 – iMedia Connection
Media Case Study: Lifting performance with dynamic creative optimization
November 3, 2009 – Headlight/Razorfish
Travelocity Offers Hope in Evolution of Display Advertising
October 26, 2009 – Advertising Age
Evolving Further Toward Targeted Display Advertising
September 16, 2009 – ClickZ
It’s time for digital co-op marketing
August 25, 2009 – DM News
Evolving Toward Targeted Display Advertising
August 19, 2009 – ClickZ
Teracent’s Hall Discusses New Video Creative Optimization Platform and Match.com Case Study
August 14, 2009 – AdExchanger
Teracent launches video ad optimization platform
August 11, 2009 – BizReport
Razorfish CEO On Publicis and VivaKi; Teracent Enters Video; ClearSaleing Announces Attribution Index; Spitzer and Blodget
August 11, 2009 – AdExchanger
Press Releases
Finally, Online Video Ads Customized On-The-Fly to Viewer Demographics and Behavior
August 10, 2009 – Teracent
Teracent Hires Online Advertising Pioneers to Grow Sales Force
July 6, 2009 – Teracent
Teracent Calls for Agency Beta Testers for Ad Design Studio (Code Named “Darwin”)
June 22, 2009 – Teracent
Yahoo! Enables Marketers to Deliver Smarter Ads on the Web and on Mobile Phones
May 21, 2009 – Business Wire
Digital Endcap from Teracent First and Only Solution to Intelligently Manage Cooperative Retargeting Campaigns Online
April 27, 2009 – Teracent
